{"id":14131,"date":"2019-10-18T15:52:19","date_gmt":"2019-10-18T07:52:19","guid":{"rendered":"http:\/\/www.logo-sheji.cn\/?p=14131"},"modified":"2019-10-18T15:52:19","modified_gmt":"2019-10-18T07:52:19","slug":"%e5%8e%bb%e6%8e%89logo%e5%9b%be%e5%bd%a2%e5%90%8e%ef%bc%8c%e4%bb%8d%e7%84%b6%e8%ae%a4%e5%87%ba%e5%b0%b1%e6%98%af%e8%af%a5%e5%93%81%e7%89%8c%e6%89%8d%e6%98%af%e5%93%81%e7%89%8c%e8%ae%be%e8%ae%a1","status":"publish","type":"post","link":"http:\/\/www.logo-sheji.cn\/14131.html","title":{"rendered":"\u53bb\u6389logo\u56fe\u5f62\u540e\uff0c\u4ecd\u7136\u8ba4\u51fa\u5c31\u662f\u8be5\u54c1\u724c\u624d\u662f\u54c1\u724c\u8bbe\u8ba1\u6700\u9ad8\u5883\u754c"},"content":{"rendered":"\n

\u5982\u679c\u60a8\u8981\u6c42\u4f7f\u7528\u5546\u6807\u7684\u6743\u5229\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u201cTM\u201d(\u5546\u6807)\u6216\u201cSM\u201d(\u670d\u52a1\u5546\u6807)\u6765\u63d0\u9192\u516c\u4f17\u60a8\u5bf9\u5546\u6807\u7684\u6240\u6709\u6743\u8981\u6c42\uff0c\u65e0\u8bba\u60a8\u662f\u5426\u5df2\u7ecf\u5411\u7f8e\u56fd\u4e13\u5229\u548c\u5546\u6807\u5c40(USPTO)\u63d0\u51fa\u4e86\u7533\u8bf7\u3002\u7136\u800c\uff0c\u60a8\u53ea\u80fd\u5728USPTO\u5b9e\u9645\u6ce8\u518c\u5546\u6807\u540e\u4f7f\u7528\u8054\u90a6\u6ce8\u518c\u6807\u5fd7\u201c\u00ae\u201d\uff0c\u800c\u4e0d\u80fd\u5728\u7533\u8bf7\u672a\u51b3\u671f\u95f4\u4f7f\u7528\u3002<\/p>\n\n\n\n

\u5f15\u81eaUSPTO\u7f51\u7ad9\u3002<\/p>\n\n\n\n

\u5982\u679c\u6709\u4eba\u53ef\u4ee5\u4f7f\u7528TM, isn\u2019t\u5b83\u53ea\u662f\u589e\u52a0\u6df7\u4e71\uff0c\u5c31\u50cf\u661f\u5df4\u514b\u6240\u505a\u7684\u90a3\u6837?<\/p>\n\n\n\n

\"Starbucks<\/figure>\n\n\n\n

\u661f\u5df4\u514b\u5b98\u7f51\u622a\u56fe<\/p>\n\n\n\n

\u5373\u4f7f\u4f7f\u7528\u2018R\u2019\u6807\u5fd7(\u5982\u4e0b\u56fe\u6240\u793a\uff0c\u5728\u963f\u8fea\u8fbe\u65af\u548c\u9ea6\u5f53\u52b3\u76846037s\u7f51\u7ad9\u4e0a)\uff0c\u5b83\u770b\u8d77\u6765\u4e5f\u66f4\u50cf\u662f\u2019s\u8bbe\u8ba1\u5e08\u624b\u4e2d\u7684\u4e00\u4e2a\u5c0f\u7eb8\u7247\u3002<\/p>\n\n\n\n

\"Adidas<\/figure>\n\n\n\n

\u963f\u8fea\u8fbe\u65af\u5b98\u7f51\u622a\u56fe<\/p>\n\n\n\n

\"McDonald's<\/figure>\n\n\n\n

\u9ea6\u5f53\u52b36037s\u7f51\u7ad9\u622a\u56fe<\/p>\n\n\n\n

\u5f53\u8010\u514b(Nike)\u3001\u6885\u8d5b\u5fb7\u65af-\u5954\u9a70(Mercedes-Benz)\u548c\u53ef\u53e3\u53ef\u4e50(Coca-Cola)\u7b49\u516c\u53f8\u5c06\u5176\u4e3b\u8981\u7684\u5728\u7ebf\u6807\u8bc6\u4ece\u8fd9\u79cd\u88c5\u9970\u4e2d\u5265\u79bb\u51fa\u6765\u65f6\uff0c\u771f\u7684\u6709\u610f\u4e49\u5417?<\/p>\n\n\n\n

\"Nike<\/figure>\n\n\n\n

\u8010\u514b\u7f51\u7ad9\u622a\u56fe<\/p>\n\n\n\n

\"Mercedes-Benz<\/figure>\n\n\n\n

\u5954\u9a70\u5b98\u7f51\u622a\u56fe<\/p>\n\n\n\n

\"Coca-Cola<\/figure>\n\n\n\n

\u53ef\u53e3\u53ef\u4e50\u7f51\u7ad9\u622a\u56fe<\/p>\n\n\n\n

\u6b63\u662f\u6211\u4e00\u76f4\u60f3\u77e5\u9053\u7684\u4e8b\u60c5\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u5982\u679c\u60a8\u8981\u6c42\u4f7f\u7528\u5546\u6807\u7684\u6743\u5229\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u201cTM\u201d(\u5546\u6807)\u6216\u201cSM\u201d(\u670d\u52a1\u5546\u6807)\u6765\u63d0\u9192\u516c\u4f17\u60a8\u5bf9\u5546\u6807\u7684\u6240\u6709\u6743\u8981\u6c42\uff0c\u65e0\u8bba\u60a8\u662f\u5426\u5df2\u7ecf\u5411\u7f8e\u56fd\u4e13\u5229\u548c\u5546\u6807\u5c40(USPTO)\u63d0\u51fa\u4e86\u7533\u8bf7\u3002\u7136\u800c\uff0c\u60a8\u53ea\u80fd\u5728USPTO\u5b9e\u9645\u6ce8\u518c\u5546\u6807\u540e\u4f7f\u7528\u8054\u90a6\u6ce8\u518c\u6807\u5fd7\u201c\u00ae\u201d\uff0c\u800c\u4e0d\u80fd\u5728\u7533\u8bf7\u672a\u51b3\u671f\u95f4\u4f7f\u7528\u3002 \u5f15\u81eaUSPTO\u7f51\u7ad9\u3002 \u5982\u679c\u6709\u4eba\u53ef\u4ee5\u4f7f\u7528TM, isn\u2019t\u5b83\u53ea\u662f\u589e\u52a0\u6df7\u4e71\uff0c\u5c31\u50cf\u661f\u5df4\u514b\u6240\u505a\u7684\u90a3\u6837? \u661f\u5df4\u514b\u5b98\u7f51\u622a\u56fe \u5373\u4f7f\u4f7f\u7528\u2018R\u2019\u6807\u5fd7(\u5982\u4e0b\u56fe\u6240\u793a\uff0c\u5728\u963f\u8fea\u8fbe\u65af\u548c\u9ea6\u5f53\u52b3\u76846037s\u7f51\u7ad9\u4e0a)\uff0c\u5b83\u770b\u8d77\u6765\u4e5f\u66f4\u50cf\u662f\u2019s\u8bbe\u8ba1\u5e08\u624b\u4e2d\u7684\u4e00\u4e2a\u5c0f\u7eb8\u7247\u3002 \u963f\u8fea\u8fbe\u65af\u5b98\u7f51\u622a\u56fe \u9ea6\u5f53\u52b36037s\u7f51\u7ad9\u622a\u56fe \u5f53\u8010\u514b(Nike)\u3001\u6885\u8d5b\u5fb7\u65af-\u5954\u9a70(Mercedes-Benz)\u548c\u53ef\u53e3\u53ef\u4e50(Coca-Cola)\u7b49\u516c\u53f8\u5c06\u5176\u4e3b\u8981\u7684\u5728\u7ebf\u6807\u8bc6\u4ece\u8fd9\u79cd\u88c5\u9970\u4e2d\u5265\u79bb\u51fa\u6765\u65f6\uff0c\u771f\u7684\u6709\u610f\u4e49\u5417? \u8010\u514b\u7f51\u7ad9\u622a\u56fe \u5954\u9a70\u5b98\u7f51\u622a\u56fe \u53ef\u53e3\u53ef\u4e50\u7f51\u7ad9\u622a\u56fe \u6b63\u662f\u6211\u4e00\u76f4\u60f3\u77e5\u9053\u7684\u4e8b\u60c5\u3002<\/p>\n","protected":false},"author":1,"featured_media":14132,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":""},"categories":[5],"tags":[],"class_list":{"0":"post-14131","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-shangxi-pinglun"},"acf":[],"_links":{"self":[{"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/posts\/14131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/comments?post=14131"}],"version-history":[{"count":0,"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/posts\/14131\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/media\/14132"}],"wp:attachment":[{"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/media?parent=14131"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/categories?post=14131"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.logo-sheji.cn\/wp-json\/wp\/v2\/tags?post=14131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}